We’ve gotten to the point where the ALS Ice Bucket Challenge is losing its luster.
Everyone’s doing it, and it’s gotten close to the point of overkill.
So now, if you want to grab some attention, you’ve got to be a bit more creative than standing in the backyard and pouring some ice water over your head.
Enter Bill Gates. The billionaire behind Microsoft. Not only did he accept the challenge, he applied all his geeky magic to it, and came up with a thing of almost-beauty
Check it out as Bill Gates raises the bar – just a little – on the ALS Ice Bucket Challenge.